Lifestyle

3 Different Types of Real Estate Agent Responsibilities

Karen Donovan

Becoming a real estate agent has many perks, and it is a great career with almost unlimited potential. It does come with lots of pressure, though, because you need to satisfy your client’s needs, the market demand and your broker’s expectations. No small feat.

There are many moving parts, and you must be on top of your duties to achieve your goals. Life is full of rules and regulations, but responsibility is the key to your real estate career. Success can’t help but tag along for the ride when you take proper care of your business.

Are you ready to take on this role? Here are the different types of real estate agent responsibilities:

Responsibility to Yourself

You have picked this career path, spent your hard-earned money and taken the necessary courses to become a real estate agent. Now what?

You must be accountable and put in the hard work it takes to succeed. No one else will get you up in the morning to research listings and prospects for you. You need to motivate yourself and create the opportunity to reach your dreams.

How do you be responsible for yourself?

Exercise

Being physically fit energizing, especially on those long days of visiting multiple properties. Clients will feed off your energy, too, so make sure you have plenty in reserve by implementing a steady exercise routine.

Eat Healthy

You are what you eat, and junk food produces a junk body. A healthy diet will contribute to that extra energy you need and nourish the body while you work hard.

Mentor

This is a person that is a high-achieving real estate agent and one willing to take you under their wing. Even agents that have been in the game for a while can benefit from a successful leader to shadow. Find a great company that provides real estate coaching with one-on-one, group and remote training so you can keep sharpening your skills.

Training

Just like a doctor, and you need to keep upgrading your skillset as time goes by. Whether you fall into a rut or don’t keep up with the changes in the market and legal procedures, regular training will keep you sharp and ahead of the pack. Train yourself on how to use CRM for real estate and other practical tools.

Uphold yourself to professional standards in how you dress, speak and act whether you are out with a client or business contact or when off the clock. Conduct every transaction and interaction with fairness, honesty and integrity.

Responsibility to Your Clients

As a real estate agent, you work with people to buy and sell condos, townhouses, houses, commercial real estate and land. Your only goal should be to serve your clients, period. If you do this well, money will follow with listing and sales.

Responsibilities to your clients include:

Responsibility to Buyers

  • Make and follow up on appointments to discuss their needs
  • Assist in their listing search
  • Providing multiple listing information for what they are looking for
  • Take buyers to properties for walk-throughs and open houses
  • Give them your contacts for lenders, inspectors and lawyers
  • Researching the market for what is available around their price range
  • Get information on schools, recreation, crime rates etc. for clients
  • Make sure they understand the contracts they are signing

Responsibility to Sellers

  • Help with staging their home
  • Go over contracts thoroughly so they understand
  • Provide them with comps in their neighbourhood
  • Bring them qualified buyers through their home
  • Give contacts for cleaners, movers etc.
  • Provide support and assistance when closing on their deal

You should also regularly track listing in the area, build strong relationships with professional stakeholders and understand market conditions for historical, current and the projected future.

Paperwork is a large part of the game, so ensure you understand how to write up an offer and include things that benefit your clients. Make sure they understand the legal requirements in their contracts and have answers to all their questions.

Responsibilities to Others

  • Accountable for accurate record keeping
  • Loyal to the interests of your clients
  • Discreet with your client’s personal information
  • Obedient to the instructions given by your clients

Responsibility to Your Business

Building a successful real estate business is more than just taking care of yourself and your clients. The business must be nurtured if you want to grow and prosper. This means putting full effort into your brand.

Build a robust online presence through a dynamic website with lots of content, market information, and all your listing and hot properties for sale. Social media is the new place of conversation and commerce, so you must be active on all major platforms like Twitter, FaceBook, Instagram, and YouTube. Upload great videos that are entertaining and informative and be part of the conversation and the expert people come to.