4 Real Estate Tasks to Sell Your House Effectively
There are many real estate agents for you to choose from when you go to sell your home. Because it is the agent that can be the difference between selling and having your home sit on the market, it is beneficial to know what skills they should possess.
Here are 4 tasks that your real estate agent should be doing in order to sell your home.
1. Advertising
If no potential buyers know about your home or the great features it has to offer, you are going to have a hard time selling. The real estate agent you hire should be actively marketing it, advertising it in with all the popular methods.
The real estate agent should submit your home to multiple listing services (MLS) as well as the website of the brokerage firm they work for if applicable. Your home should also be featured on the real estate agent’s separate website along with pertinent information such as photos, the number of bedrooms and bathrooms, and HVAC information. The more visible your home is, the more likely it is to sell in a timely manner.
2. Holding open houses
It is not enough that buyers view photos and information about your home. They want to see it in person as it gives them the opportunity to see the layout and the condition of flooring, walls, kitchens, and bathrooms a whole lot better. This is achieved through open houses.
Your real estate agent should schedule open houses at your home at regular intervals until it sells. The process includes setting dates and times, meeting with potential buyers at the house, and answering any questions they have. This gives people the opportunity to view and learn more about the house. They can then make an educated decision regarding whether the house is for them.
3. Price accurately
You may have somewhat of an idea how much your house is worth. However, there are consequences of pricing it too high or too low. This is where your real estate agent comes in.
The real estate agent should be able to have a look at your home and price it accurately. A price too high will turn buyers off and your house will sit on the market for longer than it needs to. This is especially stressful if you already have an offer in on another house. A price too low means you are not getting what the house is worth and you may have to take out a bigger mortgage on another house. A real estate agent should be able to price it somewhere in the middle, getting what the house is worth.
4. Communicate
Selling your home can be a stressful time with a lot going on. You may not always understand everything and you do not want to make any decisions that will negatively affect the sale of your home.
A real estate agent should have stellar communicating skills, keeping you informed and educated throughout the process. A good agent should not just list your home and get back to you when an offer is put in. He/she should be keeping you informed of any advertisements they have listed, schedule open houses, give you feedback of the open houses, and give you tips on how to present your house better if needed.
The real estate agent should respond to any telephone calls, emails, or texts you send to him/her. Communication is key to selling your home and if the real estate agent is lacking in this area, hire another agent.